A Conversation with Skylar Marshai
Tell us a little bit about how you came to create As You Are Intimates.
SKYLAR: As You Are came to be what it is now, from a combination of things. The first being that I wanted to, as a designer, work my purpose into my passion (which God thankfully allowed me to do). With my purpose being to uplift and inspire women to be the best version of themselves, and my passion being fashion design and business management. From there stemmed a variety of reasons why As You Are would become what it is today, allowing women to first feel like the best version of themselves, in order to then be that.
SKYLAR: I feel like lingerie forces you to face yourself. As an article of clothing, it is extremely exposing and evokes a sense of vulnerability to the body. I felt that if I was to make an impact in regards to self love and body positivity, then lingerie would be the way to go. I also knew intimates would provide an outlet that would be just as challenging as it is amazing, allowing for some room for growth, and change.
How do you define sexy?
SKYLAR: Sexy ranges, for sure. It's all about who wears it, and how they choose to express it. My favorite version of sexy is when it's a bold statement you make with your body--one that screams, “This is who I am, no I won’t change it, and damn I love it.”
Do you try to incorporate aspects of yourself into your brand?
SKYLAR: For sure! Self love is something that I pushed myself to embrace a couple of years ago, and ever since then it’s been an amazing journey. I don't think anyone can love you like you can love you. I’m hoping to weave some of that same motivation to just love on yourself, into this brand.
What is one thing that you’ve learned throughout the process of creating and growing AYA?
SKYLAR: It’s hard, even when it’s good, it’s hard. I took a large leap with AYA, and sometimes it kicks me for doing so. The goal is to provide lingerie for women of all shapes, sizes, and shades, but it’s easier said than done. Lingerie companies stick to a specific size range for a reason: it’s cheaper, and it’s easier. Being a small business already poses a huge risk, and posing the idea of an intimates brand that wants to not only change the game, but wants to also attempt to do that coming fresh out of the gate, is extremely challenging.
Aside from being the founder for AYA, everyone can see that you are heavily into fashion and personal style. Where do you shop? Girl, tell us!
SKYLAR: Honestly, I shop everywhere! I swear I’m addicted, I’m a little ashamed. Fashion is my forte though, it’s my passion! Right now, my favorite place to shop has been Zara, as I’ve found their aesthetic compliments my own so well (and some many will say, "Oh but everyone shops there!" but a lot of it is about mixing and matching! I also love any thrift store or boutique I come across. There’s nothing like an article of clothing no one else has (and for $5 and under too? You just can't beat that.
And of course, what can we expect from you this year?
SKYLAR: Growth. Beyond anything else, I really want to dig in with As You Are and continue molding this company into what it will eventually be, which will hopefully be an intimates company that not only changes the industry, but also the way women feel about themselves. At the moment, the next step is to scale up, and get some help making my pieces (because right now it’s all me, and that can get really overwhelming--fingers crossed!) I also hope to have my pieces in a few boutiques by the end of 2017, so let’s hope it’s a good year to me!